Experience & Commerce platforms
We create and realize impactful digital experiences and migrate, scale and modernize platforms and ecosystems in the cloud to help you grow sustainably. Be it B2B or B2C, with our r°evolution framework, we can transform a business vision into an achievable roadmap with context and within individual restrictions. And we'll execute this roadmap to deliver relevant sustainable value propositions for your customers and for your business.
Platform Audit & Review
Analysis of existing systems paired with analysis of your “organisational readiness”: In the context of your current and future digital challenges, we capture and analyze existing processes and identify critical core requirements and processes.
A successful migration starts with a clear analysis of the initial situation and the desired target image. Based on various scenarios, we develop a concrete migration strategy with you and create a dedicated migration roadmap. In addition to system migration, content migration can also be part of a migration project.
Platform evolution can be a meaningful, value-creating strategy. In order to achieve this in the context of your organisational vision and business strategy, we identify and develop a platform vision with you. This results in the platform evolution roadmap and in the implementation of what we call the 'Mindcurv holistic backlog'. On this basis, we implement the concrete platform evolution.
Commerce & Experience Platforms
We love to think strategically and practically at the same time. This means that we capture the vision and realisable goals, and also the necessary requirements and potential limiting factors in the 'Mindcurv holistic backlog'. With sound knowledge about the user’s wishes, we develop an experience strategy and translate it into a precise user experience design. We take personalisation and service design into account to ensure excellent experiences in the long run. On the technology front, we define a future-proof MACH system architecture, decide with you on the appropriate system selection, and develop and integrate the systems and components for your platform.
Customer Data Platforms
We identify all current customer data sources and core requirements, and develop a data strategy and data model. We define system selection, implement a personalisation concept and link everything to your content strategy.
We conduct content audits, develop your content strategy with you and build a criteria catalogue for system selection. We define knock-out criteria, select systems CMS platform, create an editorial concept and an implementation concept, realise the system setup and implementation and the content migration.
Caroline KraussHead of Sales Digital Platforms & ExperiencesMindcurv, Essen