Content & Campaign
The right content on the right digital channel is the key to thriving in the digital world. We can help your team sustainably produce valuable content, or we can do it for you.
We can also customise your analytics so you’re always one step ahead. And we implement cross-device and cross-channel tracking in compliance with the German Data Protection Act (DSGVO).
Services
Content Strategy
Content vision, content goals and target groups, content framework (pillars, areas, topics), editorial concept
Content Production
Editorial planning, production planning, approval process, art production, optimisation
Content Management
Content management concept, technical architecture, editing and release workflow
Campaign & Analytics
Campaign planning, campaign execution and control, analytics, optimisation
